By Jonathan Landrum Jr., Associated Press
LOS ANGELES (AP) โ Carlos King is the face of Black unscripted storytelling without ever needing to be the star of his hit shows.
Dubbed by fans and peers as the King of Reality TV, the Detroit-born producer has builtย franchisesย that travel beyond the coasts. Hisย โLove & Marriageโย franchise has turned Huntsville, Alabama, Detroit and Washington, D.C., into must-see television along withย โFamily Empire: Houston.โย His other hitย โBelle Collectiveโย put Jackson, Mississippi, on the cultural map and returns with a new season Friday on OWN.
As a former โReal Housewives of Atlantaโ producer, King is showing that compelling stories thrive wherever real people live, love and grind. Through his company, Kingdom Reign Entertainment, he says more than 60% of OWNโs original programming carries his imprint, crediting the networkโs top executives such asย Oprah Winfrey,ย Tina Perry and Drew Tappon for backing his vision.
Beyond television, King has expanded his reach with the popular podcast โReality with the Kingโ and on-camera hosting, cementing his status as both creator and voice of the culture.
In a recent conversation with The Associated Press, King opened up about independence, building generational wealth, navigating racism and homophobia as an openly gay Black man. He also touches on how he feels about being called the โBlackย Andy Cohen,โ a nod to the โReal Housewivesโ executive producer and late-night host who became Bravoโs on-air face.
AP: What does the โKing of Reality TVโ mean to you?
KING: It solidifies my place in this business of unscripted television. Having a successful production company, Kingdom Reign Television, having the No. 1 show on Oprah Winfreyโs Network, โLove and Marriage Huntsville,โ to a number one podcast, โReality with the King,โ so all those things are underneath me, my brand and my empire. The title means a lot to me and my brand. The audience understands Iโm multifaceted and multitalented. It holds a lot of weight, but Iโm definitely somebody that understands the assignment.
AP: Why is ownership such a priority for you?
KING: In our business, unfortunately, you create a show and youโre at the mercy of the network, which is just our business. And thatโs just the way things are, right? You do the work and once you sell the show to the network, you donโt own the show anymore. Iโm all about ownership and the fact that if I put in the sweat equity, then I want all of the profits. I want all of the margins coming to me because I did the work, I created the idea. I found the cast. I developed the show. I want to own everything that I do, and thatโs where my vision is right now.
The beauty of my podcast is the fact that I own it. No one can tell me what to do with it. Those opportunities of ownership is fantastic because youโre able to really create your own destiny and look for partnerships that makes sense versus doing the archaic way of this business that I just donโt have the desire to do anymore.
AP: How have you navigated systemic barriers?
KING: I have seen it all, Iโve been through it all: homophobia, racism. Iโve seen that all of my life, personal and professional. However, for me, I never allowed that to be my disadvantage. I found ways to make that my superpower. I found ways to make sure that I stood up for myself and for my people in meetings, in conversations, and inappropriate discussions where shade was thrown very subliminally. I allowed myself to be a disrupter in a very different way.
I didnโt feel the need to be super outspoken in the moment and made a scene out of it. Because I knew that if I did that, I wouldnโt be asked back to do the job. I knew to stand up for myself and my community in a way that was digestible to them. But I always knew that you have learned a valuable lesson, and you take these conversations that are happening around you, and you allow that to fuel you into being an agent of change in other situations.
AP: What are the three keys to building a successful reality show?
KING: No. 1, the cast. A show lives or dies by the cast. You got to find a great cast. No. 2 is whatโs the angle? If I did a show about a group of Black people in Atlanta. … oh right, kind of seen it. But if I do a show about Black couples in Huntsville. Well, that piques my interest. Tell me more about it. Find the angle that isnโt already out there. No. 3, authenticity is key. Have an authentic group of people who want to share their lives.
The three things that doesnโt work:
First is a group of cast members who do not want to share their reality. Youโre losing. Two, an angle that is familiar. I get pitched sometimes, โIโm going do a show about X, Y and Z. And Iโm like, โThatโs already on the air. Thereโs nothing special about that. Take another big swing at the idea.โ Find out whatโs missing on television and create that yourself. Donโt create another copy of a show thatโs already on the air. And No. 3, fakeness. Oh my gosh, the audience can spot a fake. I can spot a fake.
AP: Why did you set โLove & Marriageโ in Huntsville and โBelle Collectiveโ in Jackson?
KING: I wanted to tap into a market that I felt was underserved and just wasnโt getting their just due. I wanted to tell Black stories in inner cities and towns that arenโt prevalent like a LA, New York, Miami. I wanted to be able to show the world that these people do exist, and they should not be forgotten about. Not a lot of people, including me, have heard of Huntsville until I met some of the people and Iโm like, โOh, you guys have a great story.โ
AP: How do you feel about being referred to as the Black version of Andy Cohen?
KING: I want people to really pay attention to the individualism that we both offer in this community of unscripted. For me, when it comes to my legacy, I feel very confident that people are now seeing the difference between he and I, and theyโre now seeing the amount of work Iโm doing with my podcast, my YouTube channel, the work that Iโm doing with creating shows in different parts of the world that are untapped. Theyโre seeing more of that. I want them to keep watching because itโs only going to get better.
