For this story, Word In Black interviewed physicians on the front lines of the COVID-19 pandemic, communications experts, and those with lived experience navigating health information.

What is health misinformation? 

Misinformation is false or inaccurate information. Oftentimes, misinformation is unintentionally presented as fact. By having access to information that is simply not accurate, people may make health decisions based on incorrect information.

What is health disinformation? 

Disinformation is false or misleading information that is deliberately intended to mislead. When someone knows something to be untrue but shares it as fact anyways. Disinformation is an aggressive action, where people or organizations purposefully mislead others about the facts about health care or preventative health issues.

What is the danger of health misinformation and disinformation? 

Black folks are disproportionately impacted by a number of health conditions and diseases. When health misinformation and disinformation are circulating, the Black community bears the brunt of misleading information — especially when many folks already experience a level of distrust in the healthcare system.

Social media oftentimes heavily contributes to health misinformation and disinformation. Creators with large platforms are seen as experts. But just because someone has 10,000 followers doesn’t mean the information they are sharing is true. There is also little to no accountability for social media content creators who share health misinformation and disinformation.

The danger of believing health misinformation and disinformation can lead to misdiagnoses, undiagnosed illnesses, or death.

Where can you find credible health sources? 

If you are looking online for health information, check credible sources like the Centers for Disease Control and Prevention, the National Institutes of Health, John Hopkins Medicine, and the Mayo Clinic. Each of these websites vets their health information, regularly publishes studies and data, and frequently updates their information.

If you are looking on social media for health information, consider who is delivering that information. Who is the messenger? Are they a scientist or board-certified physician, or a content creator with no medical background?

If you are looking for health information on media sites, consider who the publication is. What steps do their editors and reporters take to vet and verify their information? Are they quoting experts on the topic? Do they link to the research and studies they highlight in the article?

But always check with your doctor. If you don’t have a doctor, try calling a clinic for health information.

What are some things to look out for when verifying health information?